Motif Photos partners with 100cameras for charitable work
Motif Photos announced a partnership with 100cameras, a non-profit organization providing educational programs to children and communities across the globe. The partnership empowers Motif to print and to donate a limited-edition photo book containing a worldwide curation of photos across 100cameras programs to date.
Through its educational programs, 100cameras teaches children how to tell stories through photography in a way that impacts how they view themselves, and their role in their community. 100cameras also provides them with a platform to sell their photographs, giving 100% of the proceeds to fund the most pressing needs in their communities and enabling them to see the impact of their contribution.
Alongside the work 100cameras does with local communities around the world, Motif, a subsidiary of RRD, will print and donate photo books to be used to further the organization’s mission. Motif will also print and distribute a special limited edition photo book, “A Worldwide Lens”, with participant photos representing all worldwide programs to date. The worldwide photo book will be available for purchase on the 100cameras website beginning in December 2020. Proceeds from each sale will go back to the students’ local community organizations to fund much-needed supplies.
“100cameras work is invaluable to the communities it supports. We live in challenging times and those afflicted with difficult circumstances in life are now enduring further suffering,” said Craig Bauer, Global Managing Director at Motif Photos. “Being able to express their thoughts, feelings, and worries through the medium of photography is an important outlet. We are delighted to join Apple as both a Brand Collaborator and Product Donor to help improve global visibility of the fantastic work that 100cameras does, and we are excited to be supporting it in its mission to reach and impact more children.”
“We are grateful to partner with Motif Photos to celebrate our first-ever Worldwide Photo Book,” commented Angela Popplewell, CEO and Cofounder at 100cameras. “This will be a stunning, tangible collection that uplifts and amplifies the perspectives and stories of youth around the world, all in one place. For our mission to align with a brand that understands and recognizes the power of a photograph and the stories they tell is important, and we are thrilled to have found that with Motif.”
“I wanted to participate in 100cameras because I always wanted to learn about photography, but I had no way to learn about it,” shared Promize, a student participant during a 100cameras program in Chicago. “I walked in thinking everything was in black and white. But I walked out seeing that we can all have different emotions and that we can see and interpret differently. My favorite thing is shutter speed. Because a lot of times, I feel like — I’m standing still, and everybody else is just rushing to do what they want to do. Or if I am moving, I’m moving in a completely different direction than everybody else. It’s the perfect tool for how I’m feeling. Shutter speed helps me too because a lot of the time I feel like I’m alone, so it would help reflect my feelings since a lot of times, I can’t say how I feel. Or when I try to say it, I end up stumbling over my words, or it just doesn’t sound right. So if I can take a picture, I don’t have to speak, and you can know what I’m feeling.”